We're a leading independent chain of cycle shops, based in central England.
Our family-run business was established in 1981 as a simple cycle hire cabin on the shores of newly-created Rutland Water. Much has changed in the world of cycling since 1981, but our core values remain the same: to offer excellent customer service, sell the world’s best cycling products and inspire our local communities with our passion for cycling. In our award-winning stores, you’ll find all the best bike brands, dedicated Electric Bike Centres, traffic-free cycle hire and demo, servicing and repairs, bike fit and custom build, plus regular rides and classes.
We offer free UK delivery, 0% finance, Cycle to Work, and free enrolment to our Rutland Rewards scheme, where you can earn points on every purchase and redeem them online and in store.
Visit us in store, buy online or use our free Click & Collect service – we look forward to welcoming you.
Enjoy the ride!